savoy

Book Indigo Advertising and Creative Brandhouse

Brand Basis

Savoy is an author restaurant in León, Guanajuato with an elegant and fanciful concept which delivers a fine dinning menu, attentive service and sophisticated botanic decor.

Our approach

Pleasure is the keyword in which we were based on to create the graphic concept of Savoy. Encouraged by the botanic and fancy mood of the decor, we steered the visual language with a mysterious touch and details of gardens and luxury ambient. As Savoy targets young diners, we combined a refined and elegant tone with a fresh brand concept full of enigmatic messages in the brand storytelling.


Brand Interaction

Brand storytelling, content creation, photography, tagline, design applications.


The pleasure seekers
(tagline)