econic

Book Indigo Advertising and Creative Brandhouse

Brand Basis

Econic is a tech company that alongside cutting-edge technology equipment and a breakthrough leading team, offers energy based products as an alternative to impact with clean and sustainable solutions.
Econic first raided with energy platforms that through interaction in common areas enhace power saving and recovery.

Our approach

A project that since its introduction displayed full energy. We came up with the name throughout a word puzzle game in which we combined the roots of ecologic and kinetics, that means energy movement. We were totally energized by the entertaining and powerful spectrum of solutions offered to impact in our world. We chose symbols that express progress and dynamism for the identity. Nevertheless, at the same time the color palette appeals to a friendly and entertaining approach from the brand to the publics in touch with it.


Brand Identity

Creative Concept, Brand storytelling, naming, logotype, stationary.


Color Palette

Mint, gray, white.


“We came up with the name throughout a word puzzle game in which we combined the roots of ecologic and kinetics."