Brand Basis

Doble O is a Mexican leather apparel that specializes on stylish hats for the youths. Its focus is on details and fashion.

Our approach

As well as the brand, we worked on standing out details and we obtained a fresh, modern image highlighting a personality somewhere in between elegant and casual with a touch of class and style. The graphic approach presents an abstraction of a hat and a symbolic path to bind the name and the identity.

Brand Interaction

Creative Concept, logotype design.

Color Palette

Ruby, beige.